There are few places in the world where you won’t be walking on an Ulster carpet – the Ulster carpet masterpieces grace the floors of prestigious hotels, casinos, cruise ships and work-renowned venues. More than 70% of Ulster carpets are exported beyond the UK and Ireland. Quality is the keynote of this family-owned business with generation of highly skilled local employees ensuring only the finest of carpets carry the Ulster name.
We were asked to develop an engaging business-to-business website for Ulster Carpets worldwide and varied customer base. The site needed to portray the endless possibilities of Ulster’s commercial carpet designs whilst offering a manageable private portal accessible only by registered clients and Ulster Carpets staff.
We worked closely with the Ulster marketing team and designed and built an intuitive Content Management System, allowing convenient updates to all areas of the site.
Solid PHP build and unique responsive design concepts ensured that the current site could be maintained and at the same time present a reliable online presence across all browsing devices.
Our approach adhered to the established Ulster brand guidelines at every step of the process.
The task was to develop a modern site, supported by all devices and reflecting the core values of the Ulster Carpets business. The result is a multifunctional, fully responsive website that maximises the display of countless worldwide Ulster Carpets projects and underlines the company’s international reputation for quality and service.