When it comes to building an eCommerce website, the platform you use is an important choice to make – and there are plenty of platforms to choose from. Here at Cornell Studios, one of our firm favourites is Shopify. In this month’s blog we are going to be looking at 5 reasons why we love it, and why you should too!
Regardless of the platform you choose to use, one of your top priorities will always be to build a visually appealing website that is a joy for users to navigate, one that will increase click through rates, and encourage users to return to the site. Shopify is able to give all this with an offering of professional themes that will allow you to create a unique store and for developers to work on creating a rich user experience.
Shopify can easily be integrated with apps, which is great news for your website as it means your developer can introduce all sorts of customisable features. So, if you want to introduce some extra functionality to your website to help users have a better experience, and offer further features than most other platforms would offer, Shopify is a great option.
Whether you are building a new website or upgrading an old one, one of the first steps in technicality is always going to be assessing SEO. No matter how beautiful your website looks, no one is going to see it without search engine optimisation. Shopify is able to support SEO parameters by making your website highly customisable and offering custom title tags and meta tags. Shopify also offers super-fast loading speeds, and the themes are mobile responsive so you can optimise your site for mobile.
When it comes to moving your business online, it is paramount that the platform you are using is secure. Not only will you be using delicate business information, but for eCommerce websites, you will be handing personal and financial details of customers also. Shopify is secure and reliable and will take care of all server maintenance and upgrades as well, so you can rest assured that your store is up to date and loading quickly for customers at all times.
Easy To Use
Finally, one of best parts of Shopify is just how easy it is to use! The platform itself offers the software and hosting that is needed for getting the website live, and is a hassle-free process. The backend is consistently user friendly for any updates that are required, while the user-interface offers a streamlined experience for customers.
The five points above are just a few of the reasons why we love Shopify, but there are many more! When it comes to ecommerce websites, we think this is one of the most user-friendly platforms to choose, and is great for developer, client, and customer alike. Shopify are big on customer help, and so they offer 24/7 customer support, along with great documents to guide you through the process. Here at Cornell, we love building our websites with Shopify – so if you would like to know more on what we can do for your online business, don’t hesitate to get in touch. Head to the contact section on our website, we would love to hear from you.