Troughtons Premium is known for its expertly blended drinks: from Sicilian Lemonade to handcrafted tonics and mixers made with natural County Armagh spring water and quality ingredients.
THE BRIEF
Industry:
FOOD & BEVERAGE (FMCG)
Client:
ARMAGH CIDER COMPANY
Involvement:
E-COMMERCE DESIGN & BUILD
Visit:
We were commissioned to reimagine their online shopping experience. To match their brand ethos, we created a fresh, modern digital commerce platform that beautifully showcases their range, making it easier for customers to browse, explore flavour stories, and complete purchases with confidence. The new site elevates product presentation, simplifies navigation across categories like soft drinks and tonics, and puts Troughtons’ unique craftsmanship front and centre.
Our work focused on creating a digital experience that truly reflects the brand’s quality and heritage while driving measurable results. We designed a visually engaging storefront that elevates the brand story and builds trust from the first impression. At the same time, we streamlined the e-commerce journey from discovery to checkout to reduce friction and increase conversions. The result is a seamless, fully responsive experience that performs beautifully across all devices.
- Crafting a visually engaging storefront that reflects brand quality and heritage
- Streamlining the e-commerce journey from discovery to checkout
- Ensuring a responsive experience across devices
We’re proud to partner with Troughtons Premium on this project, supporting their commitment to quality and helping extend their reach online.
“From the outset, the team at Cornell demonstrated a deep understanding of our brief and the heritage behind our brand. They combined strategic thinking with real creativity, delivering a storefront that feels both premium and true to who we are.
Throughout the project, their professionalism stood out. Communication was clear, timelines were met, and every detail was handled with care. They didn’t just deliver; they challenged and refined ideas to ensure the e-commerce journey was seamless and commercially strong.
The result exceeded our expectations, both aesthetically and in performance. We couldn’t have asked for a more collaborative, thoughtful, and capable partner.
Thank you to Neil and the team for all their hard work on both our websites”
Armagh Cider Company
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